Take 5 minutes to join
 
We would like to extend an invitation for you to join the DMASA.
The Direct Marketing Association of Southern Africa (DMASA) is the pre-eminent direct marketing association in South Africa. 
DMASA has one main objective and that is to provide a platform for interactive, effective and legally compliant marketing practices. 
Any company relying on direct marketing to attract clients would benefit from us. 
We have taken a proactive stand within the industry and are recognised as a valuable and viable association. Our proactive attitude to ongoing research and the sharing of current information empowers us to offer members the satisfaction of knowing that they are a part of a strong body that has their best interest at heart. 
Apply to join today!
We strive to create an environment that fosters the responsible growth of interactive and direct marketing.
The Benefits
Protecting your business interest
Information
Compliance update
Networking platforms
Legislation and advocacy
Membership Certificate
Advertising
Sector specific Committees
Financial Services Providers Committee
Well run association
Codes of practice and regulatory role
Education
Newsletters
Research and benchmarking
Global DMA connect
Use of our Logo on your website
Ethics & Legal Committee
Postal Committee
What your Membership includes
Information
Members stay up-to-date with regular newsletters on national and international trends, privacy and compliance updates. You will be joining a well run association protecting business interest.

DMASA members follow a set guideline: our Codes of Practice and regulatory role are at your disposal.
Networking & exposure
Workshops and networking events provide members with opportunities to interact, share ideas and explore new business ventures with other members. Throughout the year we have various activities but our highlights are our annual Members' Breakfast, National 3-cities Tour (Johannesburg, Durban and Cape Town) and our prestigious Assegai Awards ceremony.
Research and Benchmarking
GlobalDMA Connect ensures the exchange of global information, ideas, research and benchmarking with 46 DMAs from around the world.

We send you a Newsflash on the happenings that take place at the GlobalDMA conference which our CEO attends.
Promotion
Accredited members receive a membership certificate and the use of the DMASA logo on advertising collateral.
Training and Education
Our Academy provides ongoing personal development opportunities and skills development through SETA accredited national training programmes. Members can also receive CPD points for attendance.
Complaints mediation
Access to DMASA’s Complaints Office provides members with efficient mediation of complaints.
 
 
Legislation and Advocacy
 
You can join our committees that represent various industry sectors and ensure members are provided with training on a range of issues including legislation and advocacy, and more. 
 
Membership Add-ons
 
 
 
Platform for Compliance
DMASA provides a conduit to best practise and assists members with compliance with Acts such as POPI; ensuring business sustainability and the protection of consumer rights. 
 
Centres of Excellence database certification
Our CoE certification ensures corporate compliance, accountability and ethical standards in line with global and local regulations and policies, in turn enhancing members’ business opportunities.
 
DMASA Annual Benchmark Review
The annual workshop offers members a look at the trends and innovations in the year ahead. The review reveals the latest benchmarks, ROI information, trends, inside information on the implementation of successful campaigns and more
 
Annual Assegai Research Survey
The Assegai real time survey results are published in the annual research review. Members receive a book with CD that includes trends, research, innovation, insights and predictions collected from industry peers during the Assegai.
 
Assegai Awards
The Assegai Awards ensure the industry is benchmarked and encourages robust growth in industry creativity. Members are provided various opportunities at the awards such as sponsorship and networking opportunities.
The Assegai Awards have become a landmark event that ensures the industry is benchmarked and encourages robust growth in industry creativity. Members are provided various opportunities at the awards such as reduced fees, sponsorship and networking opportunities.
 
 
Membership categories and fees
 
 
Affordable fees for all members
 
 
SMEs (ex VAT)
    Corporates (ex VAT)  
1-5 Employees R1 069.00   50-100 Employees R16 035.00
6-10 Employees R1 603.50   101-500 Employees R21 380.00
11-20 Employees R4 062.20   501-1000 Employees R26 725.00
21-35 Employees R5 345.00   More than 1000 R32 070.00
36-49 Employees R9 086.50      
         
Charity members R1 200.00   Founder members R150 000.00
 
 
Join today, it's that simple
Step 1: Click on the link below to apply
 
Fill out the application form and click 'submit' at the bottom.
 
Step 2: If you have any questions call us
 
We'll be waiting for your call on 0861 362 362
 
Step 3: Send us a couple of documents
 
Email your CK1 document, website address and company profile to info@dmasa.org
Apply to join now
Entries for the Assegai Awards are open
2016 entries are open
...and members pay less

Enter your winning campaigns and you could be our next winner.

A DMASA Assegai Award is a mark of victory in Direct Marketing excellence. The Awards acknowledge those whose campaigns deliver exceptional results, breakthrough creativity and have achieved compliance and ROI.
View website for information
Email us for assistance
Assegai Awards Coffee Table Book
Showcasing the best in IDM creative work, return on investment and benchmarks. DMASA members can sponsor the Assegai Coffee Table Book with benefits that include:
o  Recognition
o  Remembrance
o  Research
o  Retention
o  Bragging rights
o  Sponsorship opportunity